How we Activate employees
Information on walking, wheeling, cycling, scooting or skating
Currently we are working with an NHS Trust (ESNEFT).
The term 'active travel' refers to making any journeys in a physically active manner, such as walking, wheeling and cycling. Active travel usually happens for short journeys, such as walking to the shops or school, cycling to work or to see friends and family. In addition to exercise, active travel can be convenient, accessible and is cheaper than driving the same journey.
Active Travel in Action
By extending our current service we can provide a simple 5-step active travel plan, our target group is 15,000 members of staff, in the last 3 years we engaged over 1100 participants. We will work with NHS Trust ESNEFT to develop their travel plan into an active travel plan.
1, Work in partnership with the ESNEFT travel plan coordinator. RRR CIC identify and implement cost-effective, proven solutions that reduces car use and increases walking and cycling.
2, Using a mentored pyramid technique to interview and incentivise participants
3, Agree and support individual weekly action plans using volunteer mentors
4, Using our Active Travel Survey, identify modes of travel used by employees for work journeys. The Mentor will seek to influence the travel behaviour of individual employees, service users, and suppliers.
5, provide access to pool cycles and free cycle maintenance. Offer cycle training and walking opportunities. Using existing software participants also have monthly reviews with their mentor to; Increase journeys to site by walking, cycling, bus and rail use by average % by per month Our targets for modal shift can be between a 5% and 10%. Active Travel Plans will be reviewed, monitored, and where applicable, accredited with an Approved, Good, Very Good, Excellent or Outstanding.
The 2020 review of the Cycling and Walking Investment Strategy (CWIS) examined active travel safety to deal with safety concerns. This led to changes in the Highway Code around hierarchy of road users, clarity on pedestrian priority when crossing side roads and at junctions and safer passing speeds and distances for cyclists. In addition, higher safety standards for lorries (e.g. side guards fitted to lorries) have been created due to safety concerns for cyclists around lorries on the road.
The CWIS also established an e-bike support programme, which supports short tryouts of e-bikes to encourage more people to purchase them. The CWIS has four key objectives:
To double the estimated total number of cycle stages made each year.
To increase walking activity, from 300 stages per person per year in 2025, and developing the evidence base over the next year
To increase the percentage of children aged 5 to 10 that usually walk to school from 49 per cent in 2014 to 55 per cent in 2025
In 2020, the Government published statutory guidance for local authorities around reallocating road space for walking and cycling, following the increased opportunities around walking and cycling that transpired during the COVID-19 lockdowns. This included guidance on pop-up cycle lanes, closing roads, providing additional cycle storage and temporarily widening pavements at key locations, such as around shops.